Ready to Grow Smarter, Not Harder?
Discover how to reclaim your time and scale with purpose.
The MAC Method Video
Breakdown on Differentiation
Watch the MAC Method
Stand out with meaning,
emotion, and boldness — not just features.
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Who is the MAC Method for?
This workbook is designed for service providers, coaches, and consultants who want to clarify their unique message, attract their ideal audience, and convert attention into action—without sounding generic or salesy.
Will this help me if I already have a business up and running?
Yes. The MAC Method helps refine your messaging and sales psychology, even if you're already generating revenue. It's especially helpful if you're looking to increase conversion rates or reposition your offer to stand out in a saturated market.
Do I need to be good at marketing to use this?
Nope. The workbook walks you through plug-and-play prompts that make your unique selling proposition, customer messaging, and positioning simple to map out—even if you're not a marketer.
S.C.A.L.E. = Systems • Clarity • Automation • Leverage • Execution
Scale Playbook Video
Prioritize which tasks to offload or systemize for better growth
Systems Allow You To Scale
Diagnose your chaos
Install clarity with proven frameworks
Document and delegate what drains you
And finally—scale without burnout
"If you don’t build systems, your capacity caps your business."
What is the SCALE Playbook, and how is it different from other growth guides?
The SCALE Playbook is a strategy workbook that helps you break out of “hustle mode” and grow your business using automation, team leverage, and smart systems. It's not theory—it’s a roadmap based on proven frameworks.
Is this only for large businesses or teams?
No. The SCALE Playbook is ideal for solo entrepreneurs and small business owners who want to grow without burning out. Whether you’re looking to hire your first VA or create repeatable systems, it gives you a foundation to scale sustainably.
What results can I expect after using it?
If applied, you’ll walk away with a mapped-out game plan to delegate tasks, automate your processes, and spend more time on high-value activities that actually move the needle in your business.
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Happy Clients, Real Results
Summary + Notes
Want a Quick Refresher?
RGA Examples
Samples of Revenue Generating Activities”
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What Do You Need?
Need more leads?
RGA – Focuses on revenue-driving visibility.
PASS – Helps position and attract your ideal client.
CASH – Builds acquisition habits with clarity.
SIP – Identifies and systematizes top lead channels.
FIX – Uncovers and improves broken lead generation activities.
Need better sales and conversion?
PASS – Helps structure powerful messaging and irresistible offers.
RGA – Ensures your energy goes to revenue-producing tasks.
SIP – Connects systems for smoother follow-up and conversion.
TEAM – Ensures sales reps are trained and aligned with strategy.
FIX – Audits and refines your sales process.
THREE – Removes unnecessary steps to shorten the sales cycle.
CASH – Builds better habits and systems for closing deals.
Need smoother fulfillment and delivery?
FIX – Finds bottlenecks and upgrades delivery speed.
TEAM – Aligns your team around expectations and outcomes.
SIP – Automates and integrates fulfillment steps.
THREE – Ensures your delivery is repeatable and efficient.
SEWER – Builds workflows and standardizes delivery processes.
3E – Cleans up what’s slowing you down and reallocates ownership.
Want to improve customer experience?
TEAM – Measures and equips your staff to exceed expectations.
PASS – Infuses service with brand positioning.
SEWER – Focuses on standardizing excellent experiences.
3E – Enhances touchpoints and removes frustrating elements.
SIP – Predicts client needs and systematizes service.
FIX – Optimizes broken customer journeys.
Struggling with follow-up and retention?
RGA – Prioritizes follow-up as a core revenue activity.
TEAM – Builds accountability around nurturing clients.
SIP – Automates retention workflows and loyalty triggers.
THREE – Enhances touch frequency with efficient systems.
SEWER – Ensures no client falls through the cracks.
3E – Empowers tools or team members to own retention strategies.
Want tighter internal operations?
FIX – Repairs inefficiencies and identifies priority actions.
SIP – Installs seamless system connections.
TEAM – Aligns the team and trains for operational excellence.
THREE – Creates repeatable internal systems.
SEWER – Documents and executes step-by-step SOPs.
CASH – Builds operational clarity through habits and structure.
3E – Spring-cleans your backend: Eliminate, Enhance, Empower.
Next Steps
Book a 1-on-1Schedule a Strategy Session
Resources + Recommendations
Full Service CRM
Ignite Business Software is your all-in-one growth engine—built to automate, streamline, and scale your business without the chaos. From lead generation to follow-up, it’s the powerhouse behind your productivity. Smart marketing, effortless automation, real results
Ready to see the magic in action?
Take a behind-the-scenes look at how Ignite Business Software simplifies your entire workflow—from leads to loyal customers. Watch the live demo and discover how automation can give you back your time and your sanity.
5-Day Peace & Profit Blueprint™
Automation guide to escape the chaos of running everything solo without losing momentum. Finally feel in control of their time, tasks, and to-dos. Automate the repetitive stuff that keeps them stuck in the business.
Learn what to delegate, what to automate, and what to drop.
AI Tool Stack Guide
My personal toolkit of 21+ automation tools that’ll save you HOURS every week.