The subject of today’s snapshot is for Downtown, Madison, Wisconsin. Based on our analysis, Madison’s year-over-year average rents increased across all bedroom types.

Our standard neighborhood analysis uses a 12-month “LookBack” to establish an average baseline rent. The results from the 12-month LookBack analysis are presented in the tables below for Madison 1–2-bedroom rents from December 1, 2020 – December 1, 2021:

As the table shows, 1BR units increased by 4% from last year or $42 more, and the 2BR units saw no change in year-over-year rent change. As demonstrated by the table above, year-over-year performance for 1BR and 2BR units saw no change in rent prices from last year.


Rentometr Quick 4 Key Rental Market Stats

Are you interested in investing in Madison? Location is an important factor to consider when finding a profitable market for a rental property. The key characteristics of a good location include a strong economy, a growing labor force, and high rental demand. Below are some quick facts about the Madison rental market that can help you with your investment analysis and overall decision.

Quick 4 Key Rental Market Stats Downtown, Madison, Wisconsin

Rent-to-price Ratio:

  • Avg 2BR House Price: $529,266 (According to Redfin data)
  • Avg 2BR Rent: $20,580 ($1,715 x 12 months)
  • Price-to-Rent Ratio: 26

Population Growth:

  • 0.67% (According to Roofstock)

Major Companies & Institutions

  • Wisconsin State Government, University of Wisconsin-Madison, Epic Systems Corp, WPS Health Solutions, Zendesk, CUNA Mutual Group, TDS Telecommunications, Exact Sciences, UW Health

Employment Growth:

  • 0.57% (According to Roofstock)

About Rentometer

Rentometer is the #1 tool for comparing residential rent rates anywhere in the U.S. To succeed as a real estate investor, you need solid, current market intelligence to help you set the right rent rates in San Antonio. Understanding local rents (and the factors that drive them) can help reduce investment risk, increase occupancy and improve your cash flow – and income. With Rentometer, you have local, current rents available right at your fingertips.

This article was written by the Rentometer Content Team. The Rentometer Blog features fresh takes and insights on rental housing topics, services, and technology. 

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